About me
I'm a Product Designer with experience in retail analytics and e-commerce, driven by a passion for data-informed design.
I’m a product designer with a strong focus on UX/UI for data-rich, user-centric tools. At Home Depot Canada, I led the end-to-end redesign of the Store Details page — a high-traffic experience used by millions — working cross-functionally with SEO, development, and merchandising teams to improve usability and drive conversion. I also managed a team of 11 during this initiative, ensuring alignment, timely delivery, and design quality.
My process is grounded in Design Thinking, user research, and rapid iteration. I’m particularly drawn to complex systems and simplifying dense information into clear, actionable interfaces — whether that means optimizing filtering experiences, aligning design with business KPIs, or improving internal workflows through smart design.
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I approach design with intention and systems thinking — especially when simplifying complex, data-heavy interfaces. I focus on making every design decision purposeful, whether it’s streamlining workflows, clarifying information hierarchy, or aligning with business goals. My process is grounded in thoughtful iteration and constant refinement based on user needs.
UX & UI Design
Web Design
Brand Identity
Interaction Design
Video Production
Animation
Illustration
Brand Strategy
Research & Insights
Content Marketing
User Experience Research
